On our website we use cookies to be able to see statistics on which pages are visited (traffic) on our website. A cookie is a small text file that the website you visit requests to save on your computer and helps us get an overview of the visit statistics. Visitor statistics are an important tool to be able to provide the best possible user experience and facilitate our development of the website. By analyzing how visitors use our website, we at Branäsgruppen can continuously work on identified areas of improvement.

Below is an account of the cookies used on our website. Please note that there may be cookies that are linked to a particular part/function of the website that is not general. You can read more information about how we process your personal data in our personal data policy.

Cookies

Cookie: 'AWSALB' (Amazon Web Services). These cookies enable us to allocate server traffic to make the user experience as smooth as possible. A so-called load balancer is used to determine which server currently has the best availability. The information generated cannot identify you as an individual. Duration: Session

Cookie: 'AWSALBCORS' (Amazon Web Services). For continued support for stickiness with CORS use cases after the Chromium update, we create additional stickiness cookies for each of these duration-based stickiness functions called AWSALBCORS (ALB). Duration: Session

Cookie: 'imbox-consent' (ImBox). Determines if the user has accepted the cookie consent box. Duration: session

Cookie: 'JSESSIONID' (Oracle). JSESSIONID is a platform session cookie and is used by websites with JavaServer Pages (JSP). The cookie is used to maintain an anonymous user session by the server. Duration: Session

Cookie: 'test_cookie' (DoubleClick/Google Marketing). This cookie is set by DoubleClick (owned by Google) to determine whether the website visitor's browser supports cookies Duration: 1 year

Cookie: 'imbox' (ImBox). Identifies the visitor across devices and visits, to optimize the chatbox function on the website Duration: 29 days

Cookie: 'imbox-navigation' (ImBox). Used to record the state of the widget. Duration: session

Cookie: 'imbox-notification' (ImBox). Identifies the visitor across devices and visits, to optimize the chatbox function on the website. Duration: session

Cookie: 'imbox-pendingMessages' (ImBox). Identifies the visitor across devices and visits, to optimize the chatbox functionality on the website. Duration: session

Cookie: 'imbox-search' (ImBox). Saves information about actions performed by the user during the current visit to the website, including searches with keywords included. Duration: session

Cookie: 'imboxuid' (ImBox). Identifies the visitor across devices and visits, to optimize the chatbox functionality on the website. Duration: 1 day

Cookie: 'imbox widget' (ImBox). Used to record the state of the widget. Duration: session

Cookie: '_ga' (Google Analytics). ID used to identify users Duration: 2 years

Cookie: '_ga_#' (Google Analytics). ID used to identify users Duration: 2 years

Cookie: '_gat' (Google Analytics). Used to monitor the number of Google Analytics server requests when using Google Tag Manager Duration: 1 minute

Cookie: '_gid' (Google Analytics). ID is used to identify users for 24 hours after last activity Duration: 24 hours

Cookie: '_hjAbsoluteSessionInProgress' (Hotjar). The cookie is set so that Hotjar can track the beginning of the user's journey for a total number of sessions. It does not contain any identifiable information. Duration: 30 minutes

Cookie: '_hjFirstSeen' (Hotjar). The cookie is set so that Hotjar can track the beginning of the user's journey for a total number of sessions. It does not contain any identifiable information. Duration: 30 minutes

Cookie: '_hjIncludedInSessionSample' (Hotjar). This cookie is set to let Hotjar know if that visitor is included in the data sampling defined by your site's daily session limit Duration: 30 minutes

Cookie: '_hjSession_#' (Hotjar). A cookie that contains current session data. This means that subsequent requests within the session window will be attributed to the same Hotjar session. Duration: 30 minutes

Cookie: '_hjSessionUser_#' (Hotjar). Hotjar cookie that is set when a user first lands on a page with the Hotjar script. It is used to preserve the Hotjar User ID, unique to that website in the browser. This ensures that behavior on subsequent visits to the same website will be attributed to the same user ID. Duration: 365 days

Cookie: '_hjTLDTest' (Hotjar). When the Hotjar script runs, we try to determine the most generic cookie path to use, instead of the page's hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring options until it fails. After this check, the cookie is deleted. Duration: session

Cookie: 'imbox-feedbackVotes' (ImBox). Allows the user to post comments or questions on the site's forum/community without being logged in. Duration: session

Cookie: '_fbp' (Facebook). Used by Facebook to deliver a range of advertising products such as real-time bidding from third-party advertisers Duration: 4 months

Cookie: '_gcl_au' (Google). Used by Google AdSense to experiment with ad effectiveness on all websites using their services. Duration: 3 months

Cookie: 'ads/ga-audiences' (Google Adwords). Used by Google AdWords to engage visitors who are likely to convert to customers based on the visitor's online behavior on various websites. Duration: session

Cookie: 'anj' (Xandr). The anj cookie contains data indicating whether a cookie ID is synchronized with our partners. ID Sync enables our partners to use their off-platform data on the platform. Duration: 90 days

Cookie: 'fr' (Facebook). Contains a unique browser and user ID, which is used for targeted advertising. Duration: 90 days

Cookie: 'imbox referrer' (ImBox). Records how the user accessed the website to enable the payment of referral commission fees to partners. Duration: session

Cookie: 'pagead/1p-conversion/#' (Google Ads). Contains information related to registering (counting) a job application via a job advertisement on indeed.com. Duration: session

Cookie: 'pagead/viewthroughconversion/#' (Doubleclick). AdWords Remarketing is a remarketing and behavioral targeting service provided by Google. Duration: session

Cookie: 'tr' (Facebook). Used by Facebook to deliver a range of advertising products such as real-time bidding from third-party advertisers. Duration: session

Cookie: 'uuid2' (Xandr). This cookie contains a unique randomly generated value that enables the platform to distinguish browsers and devices. Duration: 90 days

Cookie: 'imbox-hasOpenedOnce' (ImBox). Belongs to ImBox Duration: session

Cookie: 'TVX_LID_CONFIG' (Telavox). Belongs to ImBox Duration: forever

Cookie: 'buid' (Strategic Audience Map). The SAM script's sole purpose is to identify a potential zip code that we can match against our database, the zip code is linked to a random cookie ID and used to visualize the result in the SAM. Duration: 1 year